Speed Interviewing Infographic

May 9, 2013, 12:56 pm

≫ Next: Dollar Bank - Rebranding / Web Design

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The following is a infographic to support and bring awareness to the Speed Interviewing event occuring during the summer quarter at The Art Institute of Pittsburgh. The infographic features 4 interviewing tips accompied by 4 graphics to visually represent those tips.

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Dollar Bank - Rebranding / Web Design

June 3, 2013, 11:14 am

≫ Next: Digital Signage Typography

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In class assignment to rebrand a legal, financial, technology or medical related institute as well as create a web design following the new rebranding. I chose to rebrand Dollar Bank, which is a bank based in the Pittsburgh area.

Digital Signage Typography

June 21, 2013, 8:15 pm

≫ Next: Stages of Development

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Freelance project for Education Management Corp. (EDMC). Project was to create typographic designs using motivational quotes to be displayed as digital signage across all Art Institute locations. The designs were meant to motivate and inspire the student population.

Stages of Development

July 22, 2013, 6:12 pm

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The following is an infographic created for my Theories of Personality class at The Art Institute of Pittsburgh. The infographic showcases the five stages of Psychosexual Development as explained by Sigmund Freud.

Injuries Caused By Fireworks

August 21, 2013, 7:24 pm

≫ Next: Animal Rescue League Rebranding

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Information graphic created to detail the percentages of injuries that occur due to fireworks in a light hearted and humorous way.

Animal Rescue League Rebranding

August 31, 2013, 5:49 pm

≫ Next: Pandora Rebranding

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The goal for this rebranding was to design a more friendly yet professional look for the shelter in an attempt to attract more traffic to the shelter as well as raising adoption rate. When it comes to branding for animal shelters it can be difficult to avoid the typically look of a shelter logo. But with the use of the extend tail on the type face I was able to create a cleaver and unique solution to that difficult problem which I believe brings more character and a friendly charm to the branding as a whole. **This is a school project

Pandora Rebranding

August 31, 2013, 10:00 pm

≫ Next: Annual Art Institute of Pittsburgh Halloween Party

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The goal for this rebranding was to design a more contemporary and professional look for Pandora music. **This is a school project

Annual Art Institute of Pittsburgh Halloween Party

September 3, 2013, 9:27 am

≫ Next: STAYING ALIVE: AIDS AWARENESS CAMPAIGN

≪ Previous: Pandora Rebranding

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Aim to create a poster to advertise the annual Art Institute of Pittsburgh Halloween Party. The poster followed the theme of zombies in connection with Pittsburgh.

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STAYING ALIVE: AIDS AWARENESS CAMPAIGN

November 5, 2013, 11:08 am

≫ Next: KINGSTON TECHNOLOGIES REBRANDING & PACKAGE DESIGN

≪ Previous: Annual Art Institute of Pittsburgh Halloween Party

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PROBLEM: Awareness campaigns for Aids seemed to have decreased over the years. In a society where ?casual dating? is a social norm, people do not seem to think about the consequences. SOLUTION: Create a campaign around the idea of not knowing who was under the covers before you. With the use of original photography (provided by Mariah Wild), to create shock value and bring attention to the idea that you never really know the past of the one you are laying with. The components of the campaign included print advertisements, bus shelter poster, handouts that would be passed out on the street, a viral video (storyboard), and a web banner. ??Photography by Mariah Wild https://www.facebook.com/foreverwildimage

KINGSTON TECHNOLOGIES REBRANDING & PACKAGE DESIGN

November 12, 2013, 11:50 am

≫ Next: PENZEYS SPICES REBRANDING & PACKAGE DESIGN

≪ Previous: STAYING ALIVE: AIDS AWARENESS CAMPAIGN

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PROBLEM: To many people their flash drive is an important aspect of their everyday life. But the packaging of Kingston Flash drives can be very flimsy and easy to break as well as being a bit outdated. SOLUTION: Created a more contemporary package that shows the true value of a flash drive as well as giving it a sleek technological feel to it. The logo was also redesigned to convey a more contemporary approach to the company. Product photography by Mariah Wild

PENZEYS SPICES REBRANDING & PACKAGE DESIGN

November 12, 2013, 11:56 am

≫ Next: Eating Disorder Infographic

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PROBLEM: The labels used by the company lack the visual interest that other spice brands have on their labels. Also, the overall size of the jar can be difficult to store on a spice rack. SOLUTION: Bring Penzey Spices to the modern world by creating a minimal yet effect label. The label is designed to allow the spice type to ?pop? off the label with the use of different color options for each spice. Also, the use of smaller tins allow for easier storing at home and the clear top allows consumers to see what is on the inside of the tin. Product photography by Mariah Wild

Eating Disorder Infographic

February 7, 2014, 8:28 am

≪ Previous: PENZEYS SPICES REBRANDING & PACKAGE DESIGN

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Infographic created for my final Psychology class. It was intended to educate people on the types of eating disorders as well as some of the harmful effects it can have on a person.